The Purple Sack

bags online, collaboration, Fashion, Look of the Day, maxi dress, shopping, Styling, the purple sack
When it comes to shopping, I have always been a lone wolf. Albeit a happy one! I prefer going alone, and wrapping up my work quick. I usually am a fast shopper, and going with friends always means that I end up waiting for them to finish going through every single piece of clothing and turning the store upside down only to walk out with nothing. If given a chance, they would probably order new stock and reject that too. While I do love offering my opinion and helping them choose a perfect outfit, combining my own shopping agenda with theirs is a big no! Also in the list of big no-no’s while shopping are long queues at the trial room (standing for half an hour to try out one dress, which I know will never fit me is not the kind of retail therapy I look for), blaring announcements specially over the weekends, and the crowds! My best time for shopping has always been in the afternoons on weekdays, where I can be at peace and not have to feel like am trying to wade through a sea of people, all intent on stamping on my feet.

So we decided to turn the whole ‘going shopping’ experience into a shoot in itself. With online shopping taking over our my life so rapidly, it felt like a good old trip to the mall deserved it’s own post, with actual window shopping, a lot of walking and a bite to eat! I wore a comfortable blue maxi dress and added a statement clutch by thepurplesack. Their collection of sling bags and satchels is extensive and colorful! Not to mention their range of home decor items (totally crushing on their coasters and cushion covers). So while I re-acquaint myself with the charm of an empty shopping mall and sales assistants descending upon me like vultures on their prey, you guys enjoy a trip through the mall with these pretty pictures shot by my awesomesauce photographer!

 
Dress: jabong.com | Bag: thepurplesack.com | Shoes: donebynone.com  
Photography by: Divya Medikonda
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Currently Coveting

coveting, Fashion, sponsored post, wishlist
While the popular assumption is that I shop quite a lot, being a fashion blogger and all that, I hardly splurge on a regular basis. I do tend to buy throughout the year, but it’s maybe a pair of shoes one month, a couple of basic tshirts the next month, or replenishing my basic beauty products. I haven’t ever done a major shopping haul where I return from the mall with ten different carry bags from every store. That’s just not me.

But I do reserve that ‘haul’ for the latter part of the year i.e November and December, when all the major sales and discounts on sites like CupoNation are on. I love a good bargain when I see one, and I know all the theories surrounding sale season about how the low prices are all a sham and yada yada yada. But since I only buy from reputed major brands, that I have been obsessively stalking all year through, I know for a fact whether the prices have been reduced or not (getting a pair of River Island heels for 2500 is what sale is all about!)

And what better time to start making a list of of all things coveted than right now, because, come December it’s time for GOSF deals and offers! For those of you who are living under a rock, the Great Online Shopping Festival was created by Google India, in collaboration with a number of Indian online shopping sites. It’s basically Christmas for all the shopaholics! And if you don’t consider yourself a shopaholic, it’s time to turn into one. After all a girl can never have enough shoes or bags!

1 | 2 | 3 | 4 | 5 | 6

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Styling with Limeroad.com – Look 4

collaboration, Fashion, Indian wear, limeroad, Look of the Day, saree, Styling

The last and final post from the series and also one of my favorites for the most obvious reason. It’s a saree! limeroad.com has an amazing collection of sarees and after wearing this one for a family get together at a resort, I can totally vouch for the quality.

When it comes to sarees, there are three things that I look for 1)The material – I mostly stick to light weight sarees in silk, silk+cotton mix and georgettes 2) Color – There are traditional color combinations specially in silk which are ‘must haves’, apart from that I try to not repeat buying the same color combinations 3) Prints – I have a Masaba streak in me, and I simply love quirky prints on sarees.

For this look I went with material and color. It’s a light weight georgette saree with a dual tone pallu. For some reason, I have a mental block against the color pink and I tried to break through that with this saree. I think I did pretty okay right? The color and the fall of this saree is perfect for daytime wear. Easy to carry, walk around and balance a plate of food along with multiple walks to the buffet table without tripping even once. Score!
 

 
 

 

Saree, clutch, shoes: limeroad.com

Hope you guys enjoyed all the looks I put together! You can see the other looks, which practically cover all your wardrobe needs, here – look1, look2, look3 

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Styling with Limeroad.com – Look3

collaboration, Fashion, limeroad, Look of the Day, Styling, work wear
Workwear in India has gone through a massive makeover and the options you have now, as compared to a few years back, are innumerable. There was a time, about five years back when I used to struggle to find well fitted formal clothing. Maybe I din’t know where to look or maybe it was my thin body shape, but they were all so ill-fitting and the shirts looked like they were thrown on a hanger. The first time that I found completely satisfying formal clothing was when I went to Europe. Yes, of all the places! The cut, the fabric, the colors and the fit – it was all perfect! I remember cribbing about the severe lack of choice in India. I almost felt like bringing back a truckload of them so that they would last me forever, and I kind-of did!

They were perfect for my formal corporate working environment, and with a combination of western formals and our very own comfortable Indian formals a.k.a kurtis, my work wear wardrobe was pretty much complete. As my work environment started to get a bit more relaxed, I began to experiment more with business-casuals. As much as I love the power packed punch that a crisp shirt-trouser-blazer combination provides, I have to say it’s really not weather appropriate, unless you are sitting in a freezing cold air conditioned office all day long.

For a mind with a creative bent, a routine with no fixed timings, and work that can quickly merge into a dinner, I prefer playing around with comfortable Indian clothing in different cuts and colors, that is at the same time office-appropriate. This printed asymmetrical kurta from limeroad.com is one such piece that can be easily transitioned from desk to dinner, with just the addition of a couple of accessories. Comfortable and bright – definitely cheers up the workspace right?! 

Kurti, clutch, necklace: limeroad.com

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Styling with Limeroad.com – Look2

collaboration, Fashion, Indian wear, limeroad, Look of the Day, Styling, wedding
My staple outfit for attending any wedding is always either a saree (if it’s a very close friend/relative’s wedding) or an anarkali (yawn!). I know anarkalis are here to stay forever and as much as we tell ourselves that the trend shall pass soon, it doesn’t. It’s what we see literally everywhere around us and it’s ultimately what we end up buying. But sometimes you do get vexed and crave for other options. Well that’s when I always turn to a saree. The only gripe I have against a saree is that it can’t be mixed and matched in a lot of ways. So after the slightly alarming rate at which my saree collection has been growing, I decided I can’t simply keep buying one for every occasion. You could say why not? and I don’t really have a good answer for that. Let’s just resist the temptation and spare our purse strings this one time shall we?

When I spotted this Mandarin collar black kurta at limeroad.com, I decided it would be the perfect piece to mix and match for a unique, stand out outfit. I completely stepped out of my comfort zone and paired it with the skirt part of one of my tailor made pattu langa (half-saree) and I quite liked how it turned out. A side braid, a sparkly clutch and drop earrings was all it took to finish the look! If you’ve got a winter wedding or any function to attend, this look would be perfect to make you stand out and keep you warm (no chilly breeze sneaking through your saree!)

Black kurta, clutch: limeroad.com | Lehenga/skirt: Tailor made | Accessories: My own
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Styling with Limeroad.com – Look1

Coffee, Fashion, limeroad, Look of the Day, Styling
The end of the year is approaching and the next two months are a busy time of the year for many, what with various festive holidays, christmas parties, weddings and new year get-togethers to attend. It’s also the onset of winter and the time we all heave a sigh of relief for getting a little respite from the heat. The hot chocolate drinks and cozy mornings under blankets are all well and good, but styling for tropical winters (which is my term for winters in Indian cities where it’s only chilly in the mornings and evenings) poses a slight challenge. You don’t want to don too many layers, because by mid-day you’ll want to start peeling them all off. At the same time you want to wear something warm and comfortable and look chic the entire day.

Am sure all of us have these specific online stores that we go to for specific items. Shoes from one brand, blazers that fit you great from another store. Frankly it sometimes annoys me to keep ten tabs open and check them all for new arrivals, items on sale, and I’m always wishing there was one store where I could find everything I needed – one store that has my back for all my activities ranging from coffee dates/meetings, work days followed by dinner, friend’s wedding to family functions and parties. And at the same time not compromise on quality or on my personal style. On my search for this utopian website, when I came across limeroad.com, it seemed to fulfill all these requirements, in theory at least. So I decided to test it out practically, and see if I could come up with an outfit, for all the occasions in my social calendar.

For my first look, I wanted something that would keep me put together the whole day, as I spent the morning working on my paintings, replying to blog emails, then running errands, and finally ending my evening at my favorite coffee shop. I wore a comfortable black printed kurta, paired with a pair of blue palazzos and cinched it at the waist with a chain belt. I always dress according to my mood and occasion. Since my dressing depends on my feelings and is very spontaneous, it can lead to all sorts of eclectic combinations. The bright blue palazzos only made me want to add a few more hues of blue to the outfit, and hence the blue earrings and sandals. All in all it was definitely the kind of laid back outfit I would have picked for an easy going day!

Kurta, shoes, earrings: limeroad.com | Palazzos: Biba
Photography by: Divya Medikonda
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Dapoli Photo Diary – Day 2

dapoli, mahabaleshwar, road trip, Travel
Mornings that take all of your will power to get out of bed, and a manic rush of adrenaline that makes you cover an hour long trek to a long forgotten temple. Contradictions that made up our second day at Dapoli. Who knew a place so pretty was lying there in wait, hoping to be rediscovered? Call me crazy, but ‘neglect’ and ‘ruin’ have never looked more beautiful ever. After another delicious breakfast at our home-stay/hotel, a long debate on whether we should go ahead and make the long trek, we decided to give it a shot. Why should a viral fever that was refusing to die down since 4 days and a whole night of wheezing, cough and cold stop you from straining your already over-worked body? It just made perfect sense to walk and climb for an hour in the hot, humid mid-morning sun, with not a single sip of water (because the bottle was conveniently forgotten in the car at the parking lot), specially when we had a full day road trip planned for the very next day. Logic – 0, Manic adrenaline rush – 1

After a walk through a hidden village, a roughly laid out path, a bridge and then about a billion steps, we reached our destination. And it was worth it to finally get to the top and quench our thirst with fresh mountain water, all the while wondering how ‘fresh’ it really was. The joy of getting to the top and the sudden realization that we had to get back down the exact same way, made us forget to take any pictures of the place. So basically it looks like we dragged ourselves up all the way only to have a drink from a (highly suspicious) clear stream of mountain water. Like I said, logic was still at 0.

By the time evening came, we were craving another relaxing sunset by the beach. This time we went to the more popular Murud beach, which was not only bigger but also quite clean. A (bumpy)horse buggy ride which for some reason kept veering in the direction of the water while we were trying not to get thrown off it , dipping toes into the water, running on the long stretch of sand just for the heck of it, leaving #thegirlatfirstavenue imprints and finally a moment of peace as we looked at the sun go down – brought the perfect end to a perfect vacation.

p.s: The terrible 7 hour trip to Mumbai by road shall be conveniently left out of this otherwise perfect trip

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